Like newsXpress across Australia, the Maped range of products has been a key feature of the Back to School offer, presenting a product range with a point of difference for newsXpress and supported by national advertising.
newsXpress Watergardens has been promoting the Maped range at the front of the newsagency along with the healthy and safe Cheeki water bottles next to the display – driving two opportunities from the one high traffic location. The excellent Maped display promotes the range in an easy to shop display.
newsXpress is the only newsagency group being promoted by the Maped brand in all advertising around the Back to School opportunity.
