We were grateful to Mark Darton, Circulation Director of Universal Magazines, for spending the day with newsXpress members at our New South Wales member’s meeting yesterday. Mark presented on the newsXpress / Universal relationship and outlined how newsXpress members can make the move of the new commercial opportunity and the new commercial arrangements.
The category insights will be particularly helpful to newsXpress members as they learn of placement opportunities for driving sales.
Mark’s presentation was followed by an open Q&A session with Mark fielding newsXpress member questions along with Dale Smith, Retail Channel Manager for Network Services. This was the first time a publisher and magazine distributor engaged in such an open forum with members of a newsagency marketing group.
newsXpress looks forward to hosting more sessions like this in the future.