The newsXpress Magazine Club Card offers genuine reward for genuine loyalty. Since 2005 this newsagency loyalty promotion has provided newsXpress stores with an excellent point of difference. A bankable point of difference when you look at magazine performance in newsXpress stores.
While marketing collateral and engagement around the offer has evolved, the core levers of the loyalty program have remained unchanged. As newsXpress known, when you’re onto a good thing, stick with it.
Key to the broader success of the magazine Club Card is the additional sales in other categories. These are driven from the excellent magazine traffic.
This newsXpress exclusive promotion sets our retail outlets and the overall group apart from other newsagencies as well as other magazine retailers.
