The pre-sale order form for the William and Cate Royal Wedding calendar for 2012 has been a terrific success in some newsXpress stores. The simple placement of the flyer at the counter has generated sales with customers fully pre-paying to secure their copy of this calendar. The flyer shows newsXpress stores off as being innovative and offering a product which no other store was promoting at the time.
In many ways through the year newsXpress presents its members with innovative ways to pitch their newsagency businesses as different to other newsagencies and as offering products which are quite unique to the many newsagency products which are also sold at other retail locations.
Through newsXpress energy and creativity, we are able to show our retail channel as being competitive, value-based, exclusive and community connected … genuinely unique, newsXpress unique.
