newsXpress Watergardens achieved an excellent uplift in sales of instant scratch tickets thanks to this smart front of store display as well as employee engagement with Intralot caps and the offering of a reward for customers buying a certain number of consecutive tickets without achieving at least one win.
There was an immediate and sustained lift in sales as a result of the well co-ordinated and managed campaign. This lift is sales was achieved from existing customers as well as from new customers attracted by the impressive display.
Well done to Renee for developing the campaign with Intralot aand to the team at enwsXpress Watergardens for such a successful campaign which represented newsXpress so well.
newsXpress supports members across a range of product categories including lotteries. This support can be in the form of co-ordinated campaigns like this one at Watergardens or more tactical offers designed to drive basket growth.
