Scaring lottery customers at Seymour

nx_seymour.jpgnewsXpres Seymour got into the Halloween spirit yesterday with staff wearing masks at their lottery counter.  These costumes and the Halloween display elsewhere in the store created a terrific atmosphere for the business.  This is part of what Halloween is about, having fun.  At newsXpress Seymour they certainly did that … and they may have scared a couple of customers along the way.

Halloween shopping at Salamander Bay

nx_salamander.jpgnewsXpress Salamander Bay put on an excellent Halloween show right up to the last minute with an excellent range of costumes, party goods and other items for shoppers wanting to embrace the fun of Halloween this year.

Beyond the good margin Halloween sales opportunity, the display at newsXpress Salamander Bay brought that extra bit of fun into the newsagency and this flows onto sales in other departments.  Retail is theatre after-all.