newsXpress National Marketing Manager Trent Shields hosted a well attended workshop on Local Area Marketing at our conference last week.
Trent provided outlined a range of local marketing initiatives which better connect retailers with the local community. This is an area of particular interest and experience for Trent. It is also an area where he helps newsXpress members on a day to day basis.
It was good having a newsXpress resource like Trent on show for members and suppliers to see as it demonstrates the added value newsXpress brings to its member relationships.
