newsXpress has provided members with marketing collateral to support the discount ABC Christmas CDs on offer. Providing this reflects the commitment of newsXpress to not only source excellent value (70% margin) product for members but to also provide the retail tools with which to leverage the opportunity to maximum value. This is what we are doing by providing professional newsXpress exclusive art to support the ABC CDs.
The A4 artwork works very well at the counter as some members are finding – customers often buy two or three CDs at once.