Father’s Day has been a tremendous success at newsXpress this year. Our stores have had a range of good-value items available including this Safeguard shredder which also came with a free photo album valued at $9.95. The album was exclusive to newsXpress and provided us with another way to show the value of the newsXpress difference – to the consumer and to the newsXpress newsagent.
We understand that we compete against the big retail chains and that having a genuine point of difference is crucial. Our merchandise team looks for ways to show this beyond price and range.
newsXpress members have reported excellent results from the shredder offer.
