newsXpress Beechworth was launched on Saturday and left the locals and tourists understanding that small business can make a difference.
Tracy and Ian McVea set up the promotional day with 2 goals:
1. Highlight the newsXpress magazine Loyalty Card offer and grow magazine sales, &
2. Being only 30 minutes drive to a major regional centre, highlight the local offer.
And what a success they made of it…
Magazine sales up over 120% on the day compared to last Saturday. Over 200 magazine Loyalty Cards distributed in a town of only 1840!
Strong acceptance of the HOT ink! offering with even city visitors asking why prices were so good.
Also in attendance on the day was ‘Sparky the Clown’ – what he can do with balloons is amazing! Sparky spent several hours entertaining the big kids with balloon shaping and the little ones with colouring competitions.
newsXpress Beechworth certainly made some noise in Victoria’s premier heritage town in the North East on Saturday.