Now that ‘Mr newsXpress‘ Graham Randall is back out on the road serving newsXpressers, he had to learn how to beacon brand. See the “Chairman” in action here at newsXpress Westpoint learning how to do it.
Mary McNeil one of our Business Development Managers was on hand to teach both Graham and the Westpoint team how to beacon brand. As part of our overall 4 point magazine strategy beacon branding has helped newsXpressers lift magazine store on store sales to the highest in the industry in terms on volume per outlet.
We love magazines at newsXpress.
