Since joining the newsXpress group and swapping card suppliers from John Sands to Hallmark, Jim O’Toole at newsXpress Rutherglen has seen his card sales go through the roof.
Jim was happy with Sands, but as a retailer it’s sales that count and the newsXpress/Hallmark partnership has certainly provided not only card sales but free entry to the Hallmark Alliance program which is paid for by his newsXpress membership.
The forever friends range by Hallmark is performing extraordinarily well and the newsXpress network of stores is experiencing phenomenal sales with this range.
Marketing is what drives sales and that’s what newsXpress and the Hallmark Alliance partnership does for newsXpress stores, turning newsagents into savvy retailers.
