Category: newsXpress difference

Last week, newsXpress announced details of a top secret product launch for newsXpress members for father’s Day this year. To be promoted on TV, through social media and a range of other outlets, this very special and highly sought after product is set to drive wonderful traffic for newsXpress members and deliver excellent sales.

More details on this exciting product will be announced to members this week.

newsXpress members are likely to receive calls from people pressing for more information. This is an opportunity to play them.

newsXpress members have been given an excellent opportunity to to access a wonderful range of homewares gifts at a specially reduced price. This latest offer is another example of the commercial value of the group … when suppliers make available special buying opportunities for newsXpress members to access deals which help drive wonderful GP opportunities.

Offers like this latest one are communicated through our communications network directly to newsXpress members and through our in-house and store contact support team.

Just a few months ago newsXpress members has a product offer which delivered 80% GP and those who took up the deal quickly sold out – banking excellent margin dollars as a result.

newsXpress members have received details of preferred supplier Father’s Day ranges including a exclusive to newsXpress products offer of a product which will be promoted nationally on TV and which absolutely will only be available in newsXpress stores.

The high margin product is unique, fun and much needed by just about every dad. There is nothing like it in Australia.

And newsXpress members have this product exclusively.

Based on confidential presentations and evaluations, we expect our hero Father’s Day product to sell very well and drive ne traffic to newsXpress locations around Australia.

newsXpress regularly receives confidential sales data from a range of supplier partners. This data is provided on a confidential basis and is therefore not published here or elsewhere.

Just this last week we have received data from a major supplier showing newsXpress stores achieving double the growth over other newsagencies.  This growth has been achieved with newsXpress stores not having to spend any extra money – all the marketing was newsXpress and supplier funded.

So, newsXpress members have increased the dollars they bank by a greater percentage than other newsagencies. This is the newsXpress difference … more money in the bank as a result.

We will share more of this great news at the next round of confidential newsXpress member meetings.

newsXpress has sourced several exclusive products lines for Father’s Day and Christmas.  The products are exclusive to newsXpress for Australia.  that is, no other retailer will have these products.

To be promoted nationally on TV and in-store with terrific collateral, newsXpress is preparing to provide newsXpress with everything they need to make the most of the opportunity.

The products have been carefully selected and thoughtfully prices. Our member merchandise committee has also been briefed to provide an opportunity for gathering opinions.

In selecting exclusive product for newsXpress members, the newsXpress merchandise team has been careful to source products which fill gaps in the current preferred supplier product range. The result is valuable range extension and appreciated traffic generation from exclusivity.

It is researched and considered product development work like this which sets newsXpress apart.  It provides our members with products which bind us together, opportunities unique to the newsXpress brand, success stories we will be able to widely share as we develop the newsXpress story further.

We are thrilled to be in the position to deliver the benefits of exclusivity to newsXpress members.

newsXpress and Coca Cola officially launched a wonderful deal for newsXpress members at our national conference in Melbourne in March. newsXpress members have embraced the opportunity and brought Coke products in0store thanks to the generous support from Coca Cola. The result is incremental business for newsXpress members and incremental business for Coca Cola.

The newsXpress merchandise team looks for commercial opportunities which make sense and which are true to our commitment to widely recognised brands. The Coca Cola offer and relationship meets these requirements.

We appreciate the support from newsXpress members and the wonderful feedback we have been receiving on sales.

newsXpress is hosting a round of member meetings early in July to showcase selected supplier products, share business growth insights and to provide newsXpress members an opportunity to network with other enwsXpress members.

The dates and details for the member meetings were provided to newsXpress members in private communication weeks ago.

newsXpress member meetings are wonderful opportunities. Participation for members is completely free. Occasionally we bring in other newsagents by invitation.

Here are the details:

• Sydney – Tuesday 3^rd July , 9.00am – 4.00pm  – Bonnie Doon Golf Club,Banks Ave, Pagewood, NSW
• Melbourne – Thursday 5^th July , 9.00am – 4.00pm Kooyong Tennis Club, 489 Glenferrie Road, Kooyong, VIC
• Brisbane – Tuesday 10^th July, 9.00am – 4.00pm – Brisbane Technology Park,1 Clunies Ross Court (off Miles Platting Road), Eight Mile Plains, QLD
• Perth–Thursday 12^th July 9.00am – 4.00pm – The Old Brewery,  173 Mounts Bay Road, Perth Western Australia.

Newsagents who are not members of newsXpress could contact newsXpress if they wished to participate and see how awe go about equipping and motivating newsXpress members for business growth and business enjoyment.

On Wednesday last week newsXpress published it’s June In Store offers newsletter to newsXpress members in time for distribution with accounts before the start of June.

Our June newsletter features, among other topics, the latest issue of Better Homes and Gardens magazine, some excellent ink deals plus a promotion of the Queen Elizabeth jubilee special publication from The Australian Women’s Weekly.

A feature of the newsletter is that newsXpress members can easily customise it with details of their store … making it look like a newsletter from their business.

The newsletter contents connect with items which are promoted on our exclusive in-store newsXpress Radio network, making for a more valuable promotion of these and other items.

newsXpress members who engage with the In Store offers newsletter tell us of the success they are having using it as a promotions platform. We’re glad to offer the service at no cost to all newsXpress members.

 

newsXpress is hosting another magazine management training session for employees of newsXpress businesses who are responsible for managing magazines. This session will be held from 6pm at newsXpress Caboolture. Participation is free. It will offer best practice training on magazines as well as professional training on visual merchandising.

newsXpress has been running these training sessions for staff of newsXpress member businesses for several months. The result is greater knowledge about the category and how to leverage this knowledge to drive sales for newsXpress members and our partner magazine publishers.

The exclusive training is a commercially valuable point of difference for newsXpress. We are the only newsagency marketing / management group to deliver such training too those directly involved in managing magazines in newsXpress businesses.

In addition to providing newsXpress members with access to great deals from suppliers and excellent traffic-generating marketing, we provide suite of training opportunities to help newsXpress members to grow sales and cut operating costs in their businesses.

This is the newsXpress difference. You can bank on it.

A group of newsXpress members participating in the Hallmark Gold Crown Summit in Las Vegas will fly to New York for a few days looking at retail. Taking in tours of large and small format retail situations, the New York trip will broaden perspectives and open opportunities for participating newsXpress members to look at some of the latest retail developments.  The group will look at a broad range of retail stores covering several product categories.

newsXpress delivered a free half-day training session for Mackay region newsXpress members at newsXpress Sarina on the weekend. The session was another of a series being run by newsXpress to train employees of newsXpress businesses in best practice when it comes to magazines. We reinforce the newsXpress exclusive magazine management principles which we know drive sales.

The newsXpress phone card is a perfect card to help people cut interstate and international call costs. This exclusive newsXpress branded phonecard is an excellent value phonecard, offering access to low cost calls inside Australia as well as overseas.

This is a what you see is what you get phonecard. There are no hidden fees or charges.  It offers excellent value and wonderful customer service.

Every time the newsXpress phonecard is used, customers connect withy the newsXpress brand. The money they save, the calls they make, the service they receive … these all connect with the newsXpress brand.

Now is the perfect time for newsXpress members to be promoting the newsXpress phonecard and offering it to regular customers as well as to those travelling in our areas.

The newsXpress phonecard is a product of which we are most proud.

newsXpress Grovedale has been promoting the One Direction posters from newsXpress preferred supplier Impact as part of their pitch of 1D products in-store.

Leveraging interest generated from 1D titles from magazine publishers Pacific and ACP, the posters are a nice margin and sales bonus.

The group is set to be high-profile for some time.

The One Direction poster unit is terrific in that it takes up a small floorspace footprint.

 

newsXpress members are set to access some excellent products over the next few months thanks to a successful buying mission to the gift fair just completed in Hong Kong.

With some exclusive items and a range of other items, newsXpress members are set to benefit from getting closer to the source of some unique quality products which will sit nicely alongside the current range of quality products available from newsXpress preferred suppliers.

newsXpress will announce details of the small selection of products closer to the time of release for commercial reasons.

The latest professional In Store Offers newsletter produced by the newsXpress marketing team for newsXpress members was released six days ago, in time for use with mailing and emailing of statements and other end of month activities.  This newsletter features a range of products offers and provides a glimpse into the launch issue of Grand Designs Australia.

This month’s newsletter continues a recent trend of reminding readers of the importance of shopping locally. newsXpress is proud to support the shop local message … our stores are locally owned after-all.

This newsletter is a wonderful marketing platform for newsXpress members, driving raffia and sales – based on member feedback.

While the newsletter is designed centrally, it is sent in a form which enables local customisation with locate store address and contact details. This gives it a local feel.