newsXpress members are loving the Win a Car promotion from Pacific Magazines. They love that one customer will win a car and that they too could win a car. It’s double the reason to get behind the promotion, double the reason to be promoting Pacific magazines titles in prime position in store and in front of the store. This time last year we achieved a channel leading sales uplift as a result of engagement in the promotion. 2013 could be the same all over again.