newsXpress continually looks for opportunities through which our members can enhance the customer experience and relationship. We do this knowing that to many consumers it is the relationship they have which determines their shopping loyalty. Through the year newsXpress offers a range of strategies and products through which our members can build stronger relationships with their customers.
This Christmas, we are offering our members exclusive access to personalised Things To Do pads as a customer gift. These pads will be put to good use by newsXpress newsagency customers and each time they are used there is a reminder of the business.
Newsagency marketing is more than the key and important seasons such as Valentine’s Day, Mother’s Day, Christmas and the like. No, it is about relentless attention to detail in pursuit of a truly valuable relationship with customers.
The newsXpress exclusive Things To Do pad strategy, while small in focus, demonstrates how we obsess about the relationships our members have with their customers.