newsXpress stores across the country are collecting change from customers to raise funds for the Premier’s Flood Appeal. Donations are being collected at the counter. Receipts for deposits to the appeal fund will be on display for customers. The appeal is being promoted on newsXpress radio.
newsXpress itself is helping newsXpress members who have been directly affected. As flood waters recede the act help required will become more evident.
newsXpress Singleton Heights is promoting Back to School packs for specific years with this terrific poster.
Back to School is different between newsagencies. Some stores offer packs, as they are doing at newsXpress Singleton Heights, others offer a generic yet broad range which competed with the majors while others offer supplementary products of products not commonly part of the BTS offer in majors – like the Crocodile Creek range.
newsXpress supports members engaging with back to School in the way which is most appropriate for their local community. We will and do support our members in this endeavor in any way possible.
The poster being used at newsXpress Singleton Heights is, in our view, a great example of best practice promotion of a localised Back to School offer. Well done to everyone involved.
newsXpress has provided all members with collateral and information on raising money for the Premier’s Queensland Flood Appeal. Artwork has been sent by email to newsXpress stores along with details on how to deposit funds raised directly into the Appeal’s bank account.
newsXpress members and their customers have a track record of being most supportive of communities in need.
Right now, right across Queensland, there are businesses and families in need and we hope that our support for the Premier’s Appeal generates a good response.
newsXpress Wetherill Park has run an excellent ad in their local newspaper promoting their Back to School offers.
This entrepreneurial approach pitches the business directly against the majors in the centre and nearby offering back to School products.
newsXpress is proud of the entrepreneurs in our community who take it to the big end of town and enjoy success as a result. Well done newsXpress Wetherill Park!
newsXpress works with members and media outlets to ensure that ads are compelling and properly represent the brand.
All resources of newsXpress are focused on helping members affected by the foods in Queensland and northern New South Wales. Every member of the company from our Business Development Managers through to our Directors has been focused of flood assistance since the first floods in Emerald prior to the New Year.
While many of our members are in the thick of it and not yet able to assess the full impact, we are assisting where requested with answers to queries and help in taking back of back office matters in advance of them getting access.
We are grateful to newsXpress suppliers for their assistance in this unfolding situation.
newsXpress has been feeding updates to the team at newsXpress radio so that bulletins across our in-store radio network have up to date information on newsXpress locations affected by the floods. This information supplements the excellent news reports keeping our customers informed while in-store.
Following the success of our last national mini conference program, the newsXpress newsagency marketing group team has put together dates for a round of one-day mini newsagent conferences in February:
In addition to excellent offers from a selection of newsXpress preferred suppliers and valuable networking opportunities, we have put together an excellent agenda packed with valuable ready-to-use content.Starting with coffee and tea at 9:15am and finishing by 3:30pm, the mini conferences are certain to be a hit with members based on the feedback from our November series.newsXpress members and prospective newsXpress members can kick start 2011 with the ideas presented at these events.These meetings further demonstrate value of the newsXpress difference to our members and prospective members.
Bookings can be made on the newsXpress website.
newsXpress Wetherill Park has a terrific Back to School display in-store as well as at an outpost within the shopping centre.
Offering a broad selection of school supplies on compelling displays and using professional marketing collateral – the Back to School offer at Wetherill Park is sure to be a hit this year.
The display in the photo is a small part of the overall Back to School offer at Wetherill Park. It shows the energy being created for the season at the entrance to the store.
newsXpress East Maitland is another newsXpress store offering the respected Crocodile Creek range as part of its Back to School offer.
Back packs are part of the display. Bright and strong these attractive backpacks are the perfect size for younger children. Constructed out of high-quality and long-lasting materials, BPA and Pthlatate-free, they have been designed to help keep school and kinder kids organised.
Displayed on the dance floor in a high-traffic location, this range is helping newsXpress East Maitland present and excellent point of difference to their shoppers.
newsXpress Leongatha has the Crocodile Creek range of show as part of its Back to School offer.
Not only do these products look, they have been created to the highest standards. The eco kids range of drink bottles are ideal for students and others for use with juice, water or milk. Holding 385ml, these drink bottles are 100% recyclable. They are made of # 304 food grade stainless steel. they are also lead safe, Phthalate, and BPA free. Plus they meet all safety requirements.
newsXpress Leongatha are the innovators in town and their Crocodile Creek display reinforces this.
newsXpress Watergardens has the full range of Crocodile Creek Back to School products on show.
These wonderful Back to School items are a perfect gift for a school child. Crocodile Creek products are BPA-free and PVC-free … so they are safe and ideal for children.
On display in the newsXpress Watergardens gift department, the Crocodile Creek range is drawing plenty of attention.
newsXpress Orange has an attractive and extensive Back to School display on show now at the front of the busy store.
Located in the Orange City Shopping Centre, newsXpress Orange is the go-to place for Back to School supplies this year in Orange, NSW. Their broad range of Back to School product and excellent visual merchandising displays show the GNS / newsXpress relationship working.
newsXpress supplements the GNS Back to School range with a selection of adjunct products with which newsXpress members can extend the appeal of Back to School.
Paul and the team have a wonderful newsagency. They Back to School display demonstrates their professionalism an their commitment to customer service.
newsXpress Ascot Vale is promoting the Crocodile Creek range in a power end display in a high traffic location in-store.
The Crocodile Creek goal is to create thoughtful, beautifully designed, high-quality products for the children in our world.
newsXpress is thrilled to partner with the Crocodile Creek brand and bring this range to Australian shoppers as part of our unique 2011 Back to School offer.
Families in or near Ascot Vale in Victoria have access to this wonderful Crocodile Creek range at newsXpress Ascot Vale on Union Road Ascot Vale, Victoria.
newsXpress Wetherill Park has put up an excellent display of the Crocodile Creek range which is another exclusive product access through the newsXpress national merchandise team. Supplementing the traditional Back to School offer, this Crocodile Creek range is providing newsXpress Wetherill Park and other newsXpress outlets with an excellent point of difference for the important Back to School season.
The Wetherill Park display is bright and eye catching … perfect for a busy retail store.
newsXpress Frankston has a terrific display of the Crocodile Creek range of back packs, lunch boxes and drink bottles on display on the dance floor. The striking display is attracting shoppers from the mall into the store.
The Crocodile Creek range of products is quite unlike anything shoppers are used to seeing in a newsagency. They are a fashion item … they are an excellent example of the newsXpress difference.
The proprietary newsXpress gift table which is shown in the photo is ideal for displaying these items.
newsXpress Knox has a creative take on Back to School behind the main sales counter. By focusing on the Crocodile Creek range, we are separating the business apart from the usual race for Back to School cash. As well as a product point of difference there is the benefit of better margin over usual back to School product margin. The newsXpress engagement with Crocodile Creek is another example of the newsXpress difference in action, helping our members offer a point of difference with a good margin attached.
The display is another display from our newsXpress in house Visual Merchandising expert.
newsXpress Glendale is finding January an ideal time for a book sale with this display at the front of the store. With summer holidays in full swing, the books are flying off the display in high-value impulse purchases.
newsXpress has an excellent relationship with its book supplier and through this organises regular book campaigns as well as seasonal opportunities, like at Glendale, plus maajor outpost and special retail opportunities.
newsXpress has preferred terms which provide excellent opportunities for newsXpress members.
newsXpress provides a range of services for helping newsXpress members revise and adjust their magazine range. This service is part of a suite of exclusive Magazine Management services offered by newsXpress to members to help them get the best possible return from this important department.
Working with the magazine distributors, we are able to assess and adjust supply based on sales history. This results in a more efficient assortment – an important achievement as part of an overall magazine relay.
newsXpress is the only newsagency marketing group offering such a comprehensive and integrated magazine management solution. The result for newsXpress members is a more competitive and commercially valuable offer in the magazine space.
newsXpress understands the importance of magazines in attracting traffic to newsagency businesses. It balances this importance with serving the commercial needs of the business, ensuring that magazines are genuinely viable.
newsXpress Business Development Managers are able to access the magazine management resources available to newsXpress members. This in-store assistance and guidance is a key difference delivered by newsXpress.
newsXpress stores are promoting the Back To School season with these A1 double sided posters which were provided last month. By using a poster like this we have freed newsXpress stores to promote product ranges which serve their local needs and to price these appropriately for their businesses. The posters have been designed for use in signposting the back to school area in a store, in window displays and in other ways promoting this lucrative season.
newsXpress Knox wished customers a Happy New Year with this behind the counter display promoting the fun cocktail celebration glasses from one of our newsXpress preferred suppliers.
The display was created after Christmas and will come down in the next couple of days.
The Knox team makes good use of this behind the counter space, successfully promoting a range of unique, good-margin, products to shoppers as they present at the sales counter.