newsXpress Riverlink has a terrific window display promoting the launch of Women’s Fitness from ACP. they have brought plenty of elements into the window display to bring the focus on the magazine to life.
Click on the image to see the display in detail – there is even more behind the posters we could not capture in this photo.
newsXpress locations across Australia are promoting the launch of Women’s Fitness magazine from ACP.
With a $2M launch marketing spend, supporting the launch makes a lot of sense – we can leverage the awareness the ACP spend is driving among consumers. The campaigns by ACP are excellent.
The photo shows how one of our newsXpress corporate stores is supporting the title. This double-sided display is at the front of the business, on the lease line – facing into the mall. See how the team have kicked up the ACP collateral with backing colour selections.
newsXpress members have been encouraged to support the title as ACP is a commercial partner of the group – helping to fund what we do.
newsXpress Knox is promoting the Pacific Magazine competition with this placement next to newspapers.
The store checks sales form the unit by counting copies. This way it can assess whether it is working well. It is. Customers heading only for a newspaper can pick up a magazine on impulse, adding to their basket.
All newsXpress stores are participating in this promotion thanks to terrific collateral packs from Pacific Magazines.
This promotion is one of several from Pacific currently in-store.
newsXpress Grovedale has been promoting The Australian Women’s Weekly with a terrific display facing shoppers as they enter the business.
There is no mistaking the pitch and how it makes AWW a wonderful hero product in-store. As the top selling monthly magazine in Australia this level of support makes sense.
Great display newsXpress Grovedale.
newsXpress Bairnsdale has been promoting the GO GREEN & GOLD competition right through the last week with this display placed at the front of the store facing shoppers as they enter the business.
The tactical placement of the floor display unit has been important in showing off the exclusive to newsXpress competition and supporting the magazine titles from ACP Magazines that are supporting the competition.
By supporting the competition through the entire four week period, newsXpress members are making the most of a wonderful and valuable exclusive opportunity.
The total prize value is more than $17,000 thanks to ACP Magazines.
newsXpress Central Highlands in Queensland has been promoting New Idea at the front of the business facing into the mall by tactically placing the New Idea floor display unit next to the display of the very successful Snoozies product.
With the Snoozies being a runaway success across newsXpress, this placement of New Idea is sure to see the title browsed by shoppers who may not have approached the business with purchasing a copy of New Idea on their mind.
Sometimes, tactical placement is more important than a billboard display in driving sales of magazines. It is the incremental purchase that is most valuable. This is why the placement at newsXpress Central Highlands is smart.
newsXpress Sunbury Square has been promoting the ACP Magazines go green and gold campaign being run exclusively through newsXpress stores with this window and front of store display.
The display in the photo has been refreshed through the campaign, offering current issue titles as the feature of the display – chasing incremental sales of these titles.
As the best customer-service magazine retailer in Sunbury, newsXpress Sunbury Square is thrilled to have been bale to give shoppers an opportunity to win a home entertainment system.
newsXpress Ocean Grove has been promoting the ACP Magazines EXCLUSIVE TO NEWSXPRESS go green & gold promotion with this display placement in the highest traffic part of the magazine department.
While the four week promotion is close to the end, it is important for newsXpress members to support it up to the end … to give our customers an opportunity to win one of the wonderful home entertainment systems.
This promotion has been an excellent opportunity for newsXpress members to support a supplier, drive sales and show offer a commercially valuable point of difference.
newsXpress Glendale has been promoting the GO GREEN & GOLD competition with this display at the front of the newsagency, facing shoppers as they enter the business.
Updated each week with new issues of participating magazine titles, the display have kept the opportunity of the competition in front of shoppers for the four weeks.
This display and promotion elsewhere shows of the valuable point of difference for newsXpress Glendale.
newsXpress Watergardens kicked up the GO GREEN & GOLD promotion from ACP Magazines a week ago with this display on two sides of a pillar at the front of the business, facing into the shopping mall at Watergardens Town Centre.
Drawing attention to the display with Aussie colours and the promotional collateral for the competition and driving sales with the floor display units, the Watergardens team is winning with wonderful incremental sales as a result … and that’s what this promotion is all about.
The store will promote somewhere else from Monday as the competition draws to a conclusion.
Congratulations to Warrick and the team for being to store with the first winner of a home entertainment system from the GO GREEN & GOLD competition being run exclusively in newsXpress by ACP Magazines.
The best place to buy magazines in Maitland is newsXpress East Maitland by far. They offer excellent customer service, a wonderful, range and the best deals. They are the only newsagency in Maitland offering the opportunity to win a home entertainment system … four are up for grabs as part of an exclusive promotion running in newsXpress locations thanks to ACP Magazines. This latest exclusive offer is another reason for Maitland shoppers to buy their magazines at newsXpress Maitland.
newsXpress strategic partner Pacific Magazines is running some excellent competitions starting this week and newsXpress member are set to engage – chasing sales through tactical displays and staff training. We know that perfect placement of compelling displsys plus product knowledge help drive excellent sales results. So, this week we are paying attention to Men’s Health, InStyle and Practical Parenting … while continuing to focus on the other wonderful titles from pacific including the amazing popular Better Homes & Gardens – the new issue is out today with a muffin feature and a Spring bonanza.
Check out the latest display promoting the GO GREEN & GOLD exclusive to newsXpress competition and marketing activity.
With four home entertainment systems on offer from ACP Magazines, it’s no wonder newsXpress stores are promoting this competition – it’s an excellent point of difference for newsXpress stores and for newsXpress itself.
This latest display is on a column at the front of our newsXpress Watergardens corporate store. Shoppers in the mall are able to see the display no matter which directing in which they pass the business.
The display uses the prize opportunity to draw attention and the magazines to drive sales.
newsXpress Watergardens is promoting the ACP magazines GO GREEN & GOLD competition with this terrific display at the front of the business facing onto the shopping mall.
Using the collateral provided by ACP as well as the dump bins, the display is a beacon for the competition and the magazine titles at the heart of the competition. Sales of these titles is the goal of the competition.
Click on the image to see the display in detail.
newsXpress Eli Waters in Queensland is supporting the exclusive to newsXpress GO GREEN & GOLD promotional campaign we are running with ACP Magazines.
This Eli waters display is located so all shoppers entering the store see the display … and thereby have an opportunity to buy a magazine and get an entry in the competition to win one of four entertainment systems on offer.
With more than $17,00 worth of prizes on offer in the competition, newsXpress stores are the great place to shop for Woman’s Day, Zoo, Street Machine, House and Garden, The Australian Women’s Weekly and other titles.
newsXpress members are reporting terrific engagement from shoppers – especially with the Olympic support sitting at the heart of the campaign.
newsXpress Dandenong, along with newsXpress stores around Australia, is promoting New Idea at the counter with tactical placement of the slim floor display unit.
The TVC has people talking about New Idea and placement of the display unit at the counter helps facilitate that discussion.
Thanks to support from Pacific Magazines newsXpress is able to access display units and other bonus marketing support to help drive sales of Pacific titles in-store.
Posters, display units and other promotional collateral help our retailers tell stories, create enticing displays and act with tactical placements – like the stand placement in the photo.
newsXpress Pakenham has been promoting two high profile opportunities to shoppers as they enter the business – the 2013 One Direction Calendar and the new branding for New Idea magazine.
While the products speak to different shoppers, they also speak to the same shopper purchasing for different reasons.
The small footprint New Idea stand is proving to be successful in stores – getting the popular title into locations it would not usually get to. Prime placement is the key … more eyeballs = more sales.
newsXpress Caboolture is promoting the GO GREEN & GOLD exclusive to newsXpress promotion from ACP Magazines with this shopfront window display PLUS tactical placement of the floor display unit with participating ACP magazine titles located in-store next to the counter. The display unit is also dressed with collateral for the competition.
Connecting with shoppers for a promotion of competition at several points in the business can drive shopper engagement … and that is what this competition is all about.
newsXpress Riverlink is promoting the ACP Magazines GO GREEN & GOLD with this terrific display to be seen by every shopper in-store.
Built around ACP magazines titles featured in the promotion, the display easily attracts attention thanks to the use of the professional collateral and the green and gold colours in supportring material.
The core message of these displays is the opportunity to win … drawing attention to purchasing magazines to tap into the prize opportunity.
Click on the image to see it in more detail.