newsXpress Knox is promoting the Pacific Magazine competition with this placement next to newspapers.
The store checks sales form the unit by counting copies. This way it can assess whether it is working well. It is. Customers heading only for a newspaper can pick up a magazine on impulse, adding to their basket.
All newsXpress stores are participating in this promotion thanks to terrific collateral packs from Pacific Magazines.
This promotion is one of several from Pacific currently in-store.
