Gifts | newsXpress Blog

Great Easter display at newsXpress Orange

newsXpress Orange has put together a big, bold and appealing display promoting Easter gifts and products at the front of the business, facing into the shopping mall.

Beautifully layered and using height well, this display is sure to drive an excellent Easter season for newsXpress Orange. A big WELL DONE to everyone involved in creating this display.

newsXpress preferred suppliers have provided access to an excellent range of gifts and other items for celebrating and marking Easter this year. newsXpress is trilled to have access to such a broad range of products with which our members are able to create displays like the one in the photo from newsXpress Orange.

Easter Eggs on the Dance Floor at Leongatha

newsXpress Leongatha has a terrific display of Easter Eggs on the dance floor – facing customers as they enter the store. Placed adjacent to greeting cards, this Easter Egg range from Ernest Hillier and Darrell Lea is sure to tempt Leongatha shoppers. The display is perfectly situated to make the most of the opportunity leading up to Easter.

In addition to a wonderful range of eggs for Easter, newsXpress members were last year offered an excellent range of gift and celebration items themed for Easter.

Easter at newsXpress Goulburn

newsXpress Goulburn is promoting Easter at the front of the newsagency with a display of Easter plush as well as cards. Locating the two next to each other works a treat in nabbing the gift and greeting card sale.

The display at newsXpress Goulburn is at the front of the shop, facing out into the mall – ideal for attracting Easter shopping.

Easter takes off at Knox City

newsXpress Knox has created several Easter displays including the store of store display shown in the photo. Promoting a range of plush, Easter eggs, easter cards and other gifts from newsXpress preferred suppliers, the Easter range at Knox is already attracting traffic from the shopping mall and driving good sales. The team at Knox has been careful to develop an Easter offer which appeals across generations.

newsXpress offered a broad range of Easter products to members last year. Many were offered on terms which were more competitive than the terms available to other newsagents. This is a valuable newsXpress difference – delivering access to sought after products at better prices than other newsagents with the same products.

By offering products from a range of suppliers, newsXpress has helped its members offer a depth of range for Easter and thereby more easily compete with bigger retailers.

We have seen Easter sales grow in newsXpress stores over the years … thanks to our product and marketing support.

New Hallmark Gift Trim at Hit at Melton

newsXpress Melton is reporting excellent sales of the new range of peel and stick gift trims from Hallmark cards. This innovative product stands out and is delivering excellent incremental to the card and gift shopper. The trims are ideas for taking a gift bag or package to a new level. There are bright and attractive trims for a range of occasions.

newsXpress stores have been offered access to the rim as part of our Hallmark preferred supplier relationship. We are thrilled to have access to the range.

The babies are back at newsXpress Riverlink

newsXpress Riverlink has announced that they have more of the Tamaar babies in stock with this great window display. From one of our newsXpress preferred suppliers, these dolls are hit right across out group. First introduced last year and then promoted in our Christmas catalogue, some newsXpress stores are bringing the dolls back due to customer demand — like at newsXpress Riverlink.

These dolls are another newsXpress preferred supplier success story. We negotiated an excellent deal for our members and gained access to a highly popular product.

Great display newsXpress Riverlink!

Promoting a birthday selection at Riverlink

newsXpress Riverlink is promoting a good selection of birthday gifts from newsXpress preferred suppliers in a terrific display on the dance floor. Click on the image to get a better look at the display.

Now is a perfect time for such a display as we are in between seasons – Easter is still six weeks away. this display at newsXpress Riverlink is well timed. The mix of products is excellent, appealing to a range of tastes and for a good range of birthdays.

Congratulations to all involved at newsXpress Riverlink for such initiative and thank you for supporting newsXpress preferred suppliers!

Meeting at Sydney Gift Fair

newsXpress members, preferred suppliers and newsXpress management will meet up on Monday early evening in Sydney for drinks as part of our Sydney Gift Fair and Home & Giving Fair support. This newsXpress exclusive event provides all newsXpress stakeholders to share Gift fair experiences and insights and to socialise on the second last day of the important event.

This annual drinks occasion is a popular time for comparing notes and ideas. It helps make the last day more valuable.

All newsXpress members at the Fair are welcome. Your local newsXpress Business Development Manager has details.

Valentine’s Day Promotion at Watergardens

newsXpress Watergardens is promoting Valentine’s Day in several locations including this table display of plush from newsXpress preferred suppliers facing out into the shopping mall.

Sales are already strong with people getting in early to pick up their Valentine’s Day gifts. the display is drawing good attention from people walking past.

Hallmark gifts selling well for Christmas

newsXpress stores are reporting excellent sales for the exclusive range of Hallmark gifts. The money boxes, frames, plaques and other items are wonderful quality items at very competitive prices.

newsXpress stores had access to these ranges at a product showing at our September member meeting series around the country. The ranges landed in time for Christmas gift purchasing.

newsXpress members have access to exclusive and special offer deals from Hallmark throughout the year. This latest deal demonstrates the value of participating in member meetings – where such opportunities are often presented.

Gift refresh at newsXpress Gladstone Park

newsXpress Gladstone Park (VIC) last week benefited from a refresh of the gift department to make the most of sales in this last week before Christmas.

A newsXpress visual merchandising expert worked on-site with the store to create a fresh look for the range of gifts in store – including many from newsXpress preferred suppliers.

The refresh included careful planning which focused on the goals of attracting more shoppers to the gift displays and achieving a deeper and more efficient shopping basket.

The photo shows just a small part of the work done during the newsXpress VM visit to Gladstone Park last week.

Hallmark recordable storybooks a hit at Ocean Grove

newsXpress Ocean Grove has the full range of wonderful and innovative Hallmark recordable storybooks on show with this high-impact aisle end display.

As the only store in town with the recordable storybook range, newsXpress Ocean Grove is making the most of the opportunity.

newsXpress identified the recordable storybooks as an early opportunity for newsXpress members and ensured access to the full range for our stores.

While the Hallmark TV campaign is driving good traffic for the range, it is displays like this one at Ocean Grove which delivered excellent impulse purchase business.

Great teacher gifts selling well for newsXpress

newsXpress stores across the country are reporting excellent sales of our range of teacher gifts. Last week and this, sales have been excellent as the shcool year starts to wind down and students and parents look for gifts with which to say thank you. In addition to sourcing excellent product, newsXpress has provided collateral with which to enhance the display of the range.

Promoting Junior Master Chef at newsXpress Riverlink

The team at newsXpress Riverlink is promoting the Junior Master Chef range with this fantastic display at the front of the store. With the apron and hat forming the centrepiece, the display is attention grabbing and certain to drive good sales.

How many newsagencies have a display like this at the front off their store? No, not many.

This display is a good example of visual merchandising advice provided by newsXpress coming to life in-store. It is the newsXpress difference in action.

newsXpress sources an excellent mix of products for members ranging from high margin to exclusive to innovative. Where we really streak ahead of marking groups is the practical help we provide in helping newsXpress members leverage product opportunities to cash in the bank.

Glasses make for a special gift

newsXpress Knox is promoting a unique range of glasses as Christmas gifts behind the counter this week.

Created by a trained visual merchandising specialist on the newsXpress team, the display is visually stunning – unlike anything you would expect to see behind the counter in a newsagency.

The glasses have been sourced through one of the newsXpress preferred supplier relationships.

The result is an offer which promotes the newsXpress point of difference through product and display.

newsXpress Glendale loves Christmas

newsXpress Glendale in New South Wales has part of the newsXpress Merry Giftmas Christmas Catalogue range displayed on a high profile power end.

The products are beautifully merchandised and selling well, of course.

The newsXpress Glendale team are experts when it comes to selling gifts with the store generating excellent growth by making the business a destination for the valuable gift category in the region.

By capping the display with the newsXpress EXCLUSIVE Merry Giftmas poster, they are connecting the display with the catalogue which has been distributed.

newsXpress stores are reporting good (early) Christmas sales already for Christmas 2010!

Great Christmas sales at Salamander Bay

newsXpress Salamander Bay (NSW) is reporting excellent sales of their home decorating items and gifts sourced from newsXpress preferred suppliers. The display is situated in an excellent location on the dance floor and laid out in an enticing and shopper friendly display. This is the first year that Salamander Bay has separated decorating gifts from other Christmas lines – sales are indicating that this is a good move. Click on the image for a larger version of the photo.

Graduation gifts on show at Redcliffe

newsXpress Redcliffe has a great range of graduation and teacher related gifts on show on this display facing into the mall.

With graduation and teacher gifts displays uncommon, newsXpress stores like Redcliffe are doing well by promoting the season in such a bold and comprehensive way. Of course, sales are the measure of success … yes, they are great!

The display is blocked by gift category as well as by colour. Attention to such detail makes it visually appealing and practically compelling.

Sourced through newsXpress preferred suppliers, graduation and teacher gifts are a perfect add-on to a greeting card sale.

Hallmark digital scrapbooks

The digital scrapbooks from Hallmark are generating excellent interest in participating newsXpress stores. These innovative products are a wonderful gift, allowing people to load them with precious memories and to enhance these with an excellent suite of effects. What more precious gift is there than memories?

newsXpress is proud to be one of a small pool of retail channels through which Hallmark has offered access to these digital scrapbooks.

Doggy Bank sells out for Christmas

The Doggy Bank sourced by newsXpress for our Christmas offer has sold out according to our supplier. We found out when one of our stores wanted to order extra stock having sold out of their allocation. Talk about a great success story! Stores promoting the Doggy Bank at the counter in an uncluttered location with one out of the box for customers to play with are reporting the best results.

UPDATE: Our supplier has advised that new stock arrives next week.