You can’t miss the Hallmark Father’s Day card promotion at newsXpress Eli Waters.
The terrific display makes the Hallmark card range the hero and the opportunity to win an MP3 player and speakers the carrot to make the purchase. By showing off the actual prize it makes the competition real for shoppers in-store.
newsXpress has organised the free MP3 players for members as part of the newsXpress / Hallmark Alliance Program. newsXpress funds access to this for members carrying the Hallmark everyday range.