Interactive products a hit in newsXpress stores

Interactive product sales in newsXpress stores have close to doubled in value in 2012 compared to 2011 on a same store basis. This growth has been achieved thanks to wonderful support from suppliers with new interactive products with which to entice shoppers to shop with us.

newsXpress Port Fairy is one newsXpress member embracing the interactive opportunity with a range of products from the Hallmark recordable storybooks to the Chattermunk product. These delightful and engaging products give a wonderful experience. they are a wonderful gift to give and a terrific product to have on the shop floor.

By engaging with interactive products from a number of suppliers, newsXpress members are able to tell a better retail story and drive a better commercial outcome. This is money in the bank!

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I am a Director of newsXpress, a marketing group for newsagents keen for a bright future. You can reach me on +61 418 321 338 or mark[at]

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