The team at Salamander Bay thought they’d have a crack at the new ABW book deal with newsXpress. They sold out and can’t wait for the next one.
Category: newsagency marketing
NEW MONEY STRATEGIES WORKING AT WYALLA PLAZA
The team at newsXpress Wyalla Plaza have jumped on board with the ABW book deal and the exclusive Canson Creative Centre with tremendous positive immediate impact on sales. Bryan and the team have a flexible store so they can and accommodate new ranges swiftly into their store which is a huge bonus to new money revenue.
ACP EMERALD CONNECTIONS TEACHING NEWSAGENTS WORK LIFE BALANCE
A bunch of newsXpressers attended the Emerald Connections business session in Brisbane this week. The guest speaker was talking about flipping the switch and work life balance. These sessions are great for newsagents and are warmly received by newsXpressers around the country when they are run in each state.
newsXpressers at the ACP Emerald Connections Business Session – Jeff Walsh (Category Manager Stationery); Mark & Shelley Petersen (newsXpress Sarina); Judy Kerr (newsXpress Lutwyche); Sue Probert (newsXpress Harbour Town); Paul Martin (newsXpress Toowong); Jim Cassimatis (newsXpress Caboolture); Brad Dean (newsXpress GPO); and Warrick Hosking (newsXpress Gympie).
Warrick and Sue hard at it.
Judy, Shelley & Mark
newsXpress Networking – point of difference
newsXpress held another meeting in WA in Perth for the metro members and Lyn Mason from Cardpac was also there to talk about her selection of greeting cards Along with Lyn’s presentation, we had a 4 hour meeting discussing local issues and empowering members to build their businesses with new money strategies and the newly launched project XLR8 business building strategy for the network.
This is the second meeting in a week in WA and newsXpress continually supports its members like no other group by conducting state and regional cluster meetings every 6 – 8 weeks all over the country to maintain its position as the premier group in the channel. By bringing learning’s from all around the country, the network of stores and every member can grow their businesses and love to go to work every day.
SHOOTING FROM THE hiPP!
Check out the extensive range of hiPP product at newsXpress Harbour Town on the Gold Coast. Sue and the team have been dealing with hiPP already for some time. The space dedicated to the product shows how well the stock turns.
The newsXpress retail group has set up a retail partnership with hiPP so that all stores can benefit from this niche product. No other company does it better than them in the space they operate in. New money continued to flow at newsXpress with bright fashion stationery and boxes capturing a new retail segment for the newsXpress network.
UP THE CREEK WITH A PADDLE AND REAPING REWARDS
newsXpress GPO is a convenience based business in Creek St Brisbane. Bradley Dean and the team keep adding new money revenue streams to the business to leverage the huge foot traffic that they have during the week.
By providing inspiration to the customers with gifts from newsXpress approved suppliers Compendium and Jasnor, they have increased the cross-selling opportunities to leverage off the great card sales the store is getting. One helps the other grow and sales are very much on the increase in card and gift within the newsXpress network.
newsXpress MARGARET RIVER CONTINUES TO INNOVATE
Even though Margaret River in WA only has a population of 6,500, they continue to innovate and add new ranges such as the Artee Supplies range.
Andrew & Tanya continue to innovate and look for opportunities in a town that is experiencing exponential growth.
RIVERLINK PRODUCING A RIVER OF GOLD WITH NEW MONEY STRATEGIES
Jason & Belinda at newsXpress Riverlink continue to impress all of us at newsXpress with their awesome attitude toward new money strategies. They have adopted the newsXpress deals in Hipp, Canson Creative Center, Momiji Dolls and others to drive their business forward fast becoming a marquee store in the group. It’s stores like this that set newsXpress apart from the rest.
CLUSTER MEETING AT MARGARET RIVER WA
newsXpress continues to get to all of its members around the country holding a cluster meeting in Margaret river at Riverglen chalets.
Members drove down from Perth for a 4 hour meeting and some stayed later for a BBQ diner and some overnight. It was a great place to have a meeting in a relaxed atmosphere which also included a networking session and a few drinks.
HOT ink! to the MAX
Warrick Hosking from newsXpress Gympie continues to innovate. By dropping several thousand HOT ink! brochures each campaign and by now backing up the advertising with an in-store display stand to leverage foot traffic, the store is on target to turn over $50,000 in Ink cartridges this year.
Warrick and his team are stoked at this new money revenue stream especially since there are 7 other newsagencies in a town of only 20,000 people. For this outstanding result and may others Warrick is considered the consummate newsXpresser.
No wonder he is Queensland retail newsagent of the Year and the reigning ACP newsagent of the Year.
newsXpress entrepreneurs feature in BRW
newsXpress is featured heavily in this month’s BRW in an article celebrating the renaissance of the newsagency industry on the back of a growing influx of entrepreneurs.
Mark Fletcher, director and owner of two newsXpress stores (as well as a share in the newsXpress corporate store at Watergardens with directors Graham Randall & Mark Nagy) re-iterates throughout the article his belief that newsagents must become business oriented to survive and thrive in the current environment. He continued that Newsagents must embrace trends in the wider retail space such as growing technology sales in the stationery category and use this information to capitalise on proven traffic generators such as newspapers, lotto and greeting cards.
Also featured is newsXpress Toowong owner Paul Martin. Being situated in a busy and competitive shopping centre in Brisbane, Paul relishes the challenge to expand his business and pro actively analyses data and consumer trends to stay ahead of the pack.
newsXpress Toowong’s Paul Martin as pictured in BRW magazine.
The impressive tribute display to their boss presented by the team at newsXpress Toowong.
Presenting the ‘new’ newsXpress Southport Park
This store has just undergone a massive transformation, re-branding to newsXpress and the implementation of our key strategies over all departments for this store has had the effect of taking this business to a whole new level of retail…
The shopping experience and product range is inviting… while the friendly atmosphere and service will ensure return custom.
This store is an absolute credit to the whole newsXpress Southport Park team.
BEFORE:
AFTER:
Marissa & Michael (pictured) who operate this business in partnership with Ariel & Mary-Anne.
NEW MONEY REVENUE STREAMS
newsXpress Ascot Vale is producing new money revenue to offset intense competition in the area from major competitors. By embracing gifts, invitations, fine papers, books and cartridge recycling they are bringing in people who would not otherwise visit a traditional newsagency.
INNOVATION CONTINUES
At the newsXpress corporate store at Watergardens we decided to build a purpose built book stand for our new group partnership with Australian Book Wholesalers (ABW). In terms of competition in the book space we forge ahead against Angus & Robertson, Dymocks, and two other major anchor mass merchants in Watergardens Town Centre. Newsagents need not be afraid as initial signs of this new innovation are remarkable with the books attracting a lot of attention and adding another string to the newsXpress bow. Project XLR8 is working well at newsXpress.
Member Meeting experiences
The NSW newsXpress Cluster meeting was well attended with members and visitors traveling to Newcastle from as far as Canberra. The members then went to visit Phil and Wendy Banks store in Glendale. Phil and Wendy were very proud and pleased to explain their gift concepts.
The wearing of the Green – St. Patricks Day – newsXpress Shellharbour
newsXpress Shellharbour were right into St Patrick’s Day will all the green merchandise: Hallmark packaging; bags; wrap; ribbon; themed cards; and newsXpress point of sale.
CANSON RELATIONSHIP GOING FROM STRENGTH TO STRENGTH
newsXpress Kallangur has just embraced the Canson partnership both the exclusive creative centre and the high quality cardboard range. Not only does it look fabulous in store and acts as a beacon for customers to draw them to the back of the store it has freshened the store up and reinvigorated a good high st location.
Happy Easter!
The team at newsXpress Deception Bay wish all their customers a Happy Easter.
Pictured are Joanne, Amy, and Alex holding Poppie.
The multi faceted life of a newsagent
Success comes in many ways for newsXpress stores and their families.
newsXpress Westpoint is using a television stand to promote their Partwork series, currently the Elvis Partworks is selling exceptionally well with help from the DVD.
The windows sell massive amounts of giftware, the Easter Display is facing both outside and inside, with attractive cutouts adding to the display.
Mark’s daughter Tiarne was delighted with her success in the District Swimming Competition. One proud dad! Well done Tiarne!
Easter by the Bay
newsXpress Frankston has taken creativity to a new level in their Easter promotion. Introducing several new lines of confectionery and plush they realised they lacked a suitable area to merchandise this product.
However outside of the square thinking by manager Simon Frost quickly saw an opportunity where one previously did not exist. And thus a previously unsightly load bearing pillar was promptly wrapped in gold paper and made a visually stunning display prop.
