Newsagency marketing helps newsagents sell more homewares

nxhwaresnewsXpress Newsagency marketing group members loving the expanded range of homewares and the insights from suppliers that are helping to turn the products into high-margin cash sooner as they exploit information and product opportunities to grow their businesses. This is newsXpress helping its members grow and through this enjoy their businesses more.

Exciting time following Melbourne Gift Fair

donutsAfter an excellent week of dinners, drinks, networking and supporting each other, newsXpress members have headed home from the busy and fun-filled Melbourne Gift Fair.

In addition to good deals, excellent buying support and many hours of heartfelt friendship contact, it’s back to business turning the wonderful knowledge and sales from newsXpress suppliers into cash in the bank.

One of our suppliers, B.Gentle, the small personal slab business, shared some amazing information that will help newsXpress members make more money than other retailers. Information like this is gold.

Newsagents selling kinetic sand & kids love it!

ksandnewsXpress newsagents are selling out of the kinetic sand products newsXpress sourced through excellent supplier deals. Our supplier friends have been quick to respond with assistance on new stock, helping newsXpress businesses gain access to the high-margin and very fun sand products through the school holiday period.

newsXpress sourced the sand, provided advice and retail context to members and helped ensure a beneficial supply arrangement.

It is this practical newsX-ress exclusive help that helps newsXpress members do better with traffic generating products opportunities like this sand.

newsXpress members share ideas on inspiring gift opportunities

giftopportunitiesnewsXpress newsagency marketing group members love sharing ideas, insights and inspirations with each other. They di this at member meetings and on the private newsXpress Facebook page which is open to members-only.

The collaboration and sharing between members speaks to the strong relationships in the newsXpress community – members supporting each other and supporting newsXpress preferred suppliers.

The image shows a series of photos shared by newsXpress Inverloch showing off some of the inspiring new gift displays they have created in-store.

 

More newsXpress stores embrace jewellery

nxjewellMore and more newsXpress newsagency businesses are reporting excellent success with jewellery products from newsXpress preferred suppliers.

With in-store merchandising solutions, excellent product labelling and wonderful range support, newsXpress and its suppliers are able to help newsXpress members do well from the jeweller space opportunity.

Jewellery is another way the newsXpress newsagency marketing group is helping its newsagent members drive business growth and business gross profit.

newsXpress promotes gifts for socially aware

nzaromanewsXpress through its preferred supplier partners is promoting a range of gifts and personal use items for women who are what we would call socially aware. Gifts such as a wonderful aromatherapy range are ideal for women who are positive and like to surround themselves with positive influences and scents.

The photo shows part of the range from one of several suppliers in this space. It’s a display created in a newsXpress store to launch this new line. Customers are responding with purchases.

newsXpress helps members uncover new opportunities.

Sydney gift fair report for newsXpress members

newsXpress has published a confidential report to members of insights and opportunities explored at the recent Sydney gift fairs. This document highlights to members newsXpress exclusive and preferred opportunities, helping those who could not attend to gain benefits for themselves off of which to drive business growth in terms of traffic and sales.

The newsXpress merchandise team had a busy time at the fair negotiating with suppliers and unlocking some new opportunities for members.

Promoting the gift range using traditional newsagency fittings

giiftrangeChanging fixtures can be a challenge in newsagency businesses and so smart retailers become skilled at repurposing existing fixtures.

The photo shows what has been achieved at newsXpress Pakenham using regular shelving and dressing this up to hold an excellent range of gifts covering several gift categories.

This is a wonderful display laid out in a browser friendly way – giving a wonderful shopping experience.

newsXpress visual merchandising expertise helped achieve this.

Busy start to Sydney Gift Fair

The newsXpress team has had a very busy two days so far at the Sydney Gift Fair and the Home & Giving Fair meeting with existing preferred suppliers and connecting with a range of potential new suppliers.  Saturday and Sunday sped quickly as we gathered an excellent selection of opportunities.

In between meeting with suppliers we are guiding members on suppliers to speak with and even ordering on behalf of some.  With two days to go, the three shows stand to be among the most successful newsXpress has participated in.

 

newsXpress helps source gifts appealing to older people

oldercustomersBuying gifts for older people can be a challenge since they often don’t need anything in particular. Thanks to a diverse mix of preferred suppliers, newsXpress is able to help its members with gift ideas and opportunities. From gifts for neighbours to family members we have gifts for folder folk for males and females. One popular line we have had in our supplier portfolio for some time is the cakes of soap. Make to look like a slice of delicious cake, the soap presents as very special. Once packaged in a purpose-made gift pack and presented with a wonderful Hallmark card, the gift package is complete. This is an ideal gift for an older person who says they don;t ant anything in particular. The newsXpress experience is that the purchase leads to excellent word of mouth … and more sales.

Tents selling well at newsXpress

tentssellingsnewsXpress members taking on the new range of Australian designed high-margin tents we have on offer are reporting excellent sales in just a couple of weeks of having the exciting and engaging products on the shop floor.

Sourced at a recent gift fair, the range of tents is selling well in what is proving to be a strong pre-Christmas market for newsXpress stores. We especially like this range of tents as they are locally designed and speak to the Australian marketplace.

newsXpress newsagency exclusive product selling out

cobestknoxProduct imported especially for newsXpress stores and released just over a week ago has been selling our based on sales reports from participating members. Taking on the product was optional for newsXpress members. Those who did take on the product are enjoying excellent success.

The range includes book ends and money boxes. Beautifully made and delivering excellent margin. newsXpress members are very happy with the results.

Access to the products was negotiated exclusively for newsXpress members at a recent gift fair in Hong Kong and the result was a range of terrific product for newsXpress members.

In making the product optional for newsXpress members, newsXpress allowed local businesses to go with the exclusive product only if they felt that it was right for their business. This is newsXpress serving the needs of members is a respectful way.

Tents selling at newsXpress

tentswatergMore and more newsXpress members are selling the new range of tents sourced by the grow for members. In addition to driving welcome sales, the tents have been working a treat at attracting new traffic – especially through school holidays.

On the shop floor, the tents make a stunning visual impact.

Designed in Australia and made to high standards, these tents are a wonderful and innovative product. newsXpress offers members a point of difference through products like this, leading in sourcing new product opportunities with which to build more success.

newsXpress exclusive Beanie Boo coming

beanieboonewsXpress members are excited for the exclusive new Beanie Boo heading their way. newsXpress members were given the opportunity to opt-in for this opportunity and many did, locking in an exclusive product for newsXpress members.

Ty Beanie Boo collectors will seek out newsXpress stores to get their exclusive to newsXpress product.

This is just another way newsXpress is driving traffic for members.

newsXpress members sharing commercially valuable insights

newsXpress members have been sharing excellent business insights with each other this weekend in a private, members-only, forum.

From advice on hot-selling products to business management advice, the communication this weekend between newsXpress members for all members to see have been a delight and commercially valuable. It shows the value of members sharing insights with each other for the benefit of individual businesses and the newsXpress group as a whole.

This is great to see … businesses uniting behind a common brand for all to benefit.

Integrating gifts with cards drives sales of both

nxwedgiftnewsXpress Toorak is enjoying good success from the placement of wedding and anniversary related gifts in with cards in their card department.  Reflecting an overall store refresh, the integration of gifts with cards through the card department is proving to be a good business move.

newsXpress is able to help with buying gifts to facilitate newsXpress members getting into this gift with cards space and thereby maximise gift buying opportunities.

Giggle and Hoot success for newsXpress members

nxgiggleandhootnewsXpress members following the advice from our merchandising team and engaging with Giggle and Hoot are loving the sales results.  Implemented as part of our exclusive plush wall or offered as a stand-alone range, newsXpress members love not only the product but also the strategy behind the product. Giggle and Hoot is another well-known brand that our shoppers are enjoying in our retail network.

Top Model runaway success for newsXpress members

nxgiftopmodelnewsXpress members are reporting excellent sales from the Top Model range. Some are using Top Model products in their shop windows to attract new traffic. Others are using Top Model at the counter as an impulse offer. The Top Model products work, generating excellent sales.

Appealing to younger shoppers and gift recipients is part of the newsXpress gift buying strategy that is helping newsXpress members achieve excellent business results.

Melissa and Doug catalogue helps attract shoppers

nxmelissaanddougPlenty of newsXpress members are loving the traffic they are generating for their shops thanks to the Melissa and Doug catalogue out now with the range of Melissa and Doug product featured.

Provided to newsXpress members with the excellent range of fun and educational toys, the Melissa and Doug catalogue helps connect newsXpress stores with this respected and loved brand. newsXpress members engaging with the brand are reporting excellent results.