newsXpress locations across Australia are each giving away a Kobo e-reader for Mother’s Day along with a voucher for buying books online. To get in the running, all a shopper has to do is purchase a Hallmark Mother’s Day card. It is as simple as that. In each participating location a Kobo e-reader will be given away.
What a wonderful gift for mum and a wonderful promotion from newsXpress and our strategic partner Hallmark.
In addition to collateral promoting the Kobo offer in-store, newsXpress has produced marketing for use in catalogues, for use by shopping centre management in their promotions and elsewhere externally to the business.
The free Kobo e-reader on offer through newsXpress locations is another reason to do your Mother’s Day shopping at newsXpress this year.