newsXpress is putting the finishing touches to a Back to School TV campaign due to hit the airwaves in ten days time. This newsXpress exclusive campaign will promote several hero products and a commitment to service to drive traffic to our network of newsagencies. This will be our third TV campaign in a year, not bad for a small group of 160 stores.
Our TV support for Back To School is in addition to brochures which are being delivered to homes around participating newsXpress locations.