newsXpress has been actively supporting its Red Nose Day engagement on social media through Facebook and Twitter in addition to actively supporting engagement with and by newsXpress members in-store to help raise awareness of this important charity as well as to raise funds for the charity.
Reaching out beyond the counter by promoting Red Nose Day on social media is newsXpress leveraging its brand and connections beyond its network of stores and demonstrating a more authentic and valuable commitment to its charity engagements like Red Nose Day.