newsXpress Parkmore in Victoria has the Charm It range at the counter and it’s working a treat, selling well. Indeed, they have sold out of the larger packs.
Having the product at the counter, as they have done at newsXpress Parkmore, leverages impulse purchase opportunities. having it located facing into the mall helps the business attract shoppers who may otherwise not have entered this visit.
The Charm It range is a recent addition to there newsXpress product mix and is working very well right across the group. This is a product range which appeals to a valuable demographic.
