Placed in the window and facing out onto Main Street Pakenham, newsXpress Pakenham has been promoting Halloween 2011 with this display in addition to other promotions in-store. Click on the image to see a larger version.
Creating a display shoppers can walk around drives sales. It is better than type of display you see in a supermarket.
newsXpress has been promoting Halloween since 2005. Back then we were the first newsagency marketing group to engage in this seasonal opportunity.
It is our pioneering, sourcing suppliers, delivering creating marketing collateral, training newsagents on visual merchandising and running community engagement programs which has paved the way for so many other newsagents to now leverage Halloween for commercial success.
Thanks to our wok over the years, Halloween is in the top four seasons for some newsXpress businesses, delivering excellent rewards.