newsXpress stores have access to exclusive and creative collateral with which to promote their point of difference. Live the poster in the photo promoting the newsXpress Loyalty Program. Promoting this in the magazine aisle is another way of encouraging shoppers to purchase additional magazines – the program is designed to drive shopper loyalty after all.
On the newsXpress website, newsXpress members have access to a suite of marketing collateral for promoting products and services in-store as well as externally to the business. This professional collateral is vital to driving a deeper shopping basket.
Here at newsXpress we see magazines as an important category, one which responds well to promotion – like with the poster in the photo.
