newsXpress Port Fairy is another newsXpress enjoying excellent success with The Blob. Selling 75% of the initial allocation in a few days, the store quickly sought additional product. Showing off the product at the counter and engaging with shoppers is working a treat for selling The Blob.
newsXpress stores have been having a great success with The Blob – selling out, ordering more and selling out again. This is a great success story!
The keys are to engage with shoppers, use the newsXpress collateral: t-shirts, badges, posters and pricing materials. This is not a product which can be price compared – ensuring excellent margin for newsXpress members.