The range of Winter Warmers on display at newsXpress Rosebud has been a hit. These microwaveable items are a perfect gift or personal treat for winter, especially in Melbourne over the last few weeks. Customers love them and this drives good word of mouth traffic. They also work very well as an impulse purchase.
It is innovative items like this which play a role in newsXpress stores experiencing double digit sales growth in the gift space over the last quarter.
With more preferred suppliers than any other newsagency marketing group and more coming on board, newsXpress is well positioned to continue to drive good outcomes in the gift space.
In the meantime, more newsXpress stores are joining newsXpress Rosebud and embracing the Winter Warmers.
