Phil & Wendy Banks from newsXpress Glendale in Newcastle completed a shop fit 18 months ago. They introduced a number of innovations at this time, one such was by building a gift wall. This has worked so well that they recently made some more changes to the shop to extend the gift wall.
With margins of over 50% and a great lay buy strategy which allows them to sell gifts in excess of $300 they have created a great new money stream for the store.
Photos above depict the majestic ‘Gift Wall’ and the team behind the innovation.