The team at newsXpress Salamander Bay knows the importance of changing gift displays regularly. Every couple of days, gifts are moved and new displays created to provide a fresh and excisting shopping experience for customers. This is a key factor in the success of the team at Salamander Bay with gifts and a key element in the newsXpress message around this important category for newsagents.
newsXpress helps members source gift product and develop merchandising skills to maximize the gift opportunity.
It is extremely crucial to change it weekly to give the customers a new experience as they walk into the store….. wether it be re-merching the same stock and adding extra or giving the department a complete overhaul we do it weekly… the customers love it and i love doing it..