Thanks to excellent shopper demographic data from several of our supplier partners, newsXpress is able to guide members to range appropriately to the most valuable shoppers likely to visit our stores.
The Victorian Gardens range from one of our suppliers, History and Heraldry, is an excellent example of a range which is a perfect fit for our businesses.
We have newsXpress specific terms for this and other ranges from the supplier. This is the valuable newsXpress difference in action – product intelligence and margin benefits.
Appealing to female shoppers and those 35+, this range is selling very well in newsXpress stores which have taken on the opportunity.
By looking at greeting card and other category level sales we are able to help newsXpress members assess whether range opportunities like this will work well in a newsXpress location.
The wonderful Victoria Gardens is working in a broad range of newsXpress locations: city, country, shopping centre and high street.
