The national TV ads being run by Hallmark at the moment for their recordable storybooks are benefiting newsXpress stores right across the country. As the strategic partner of Hallmark, newsXpress stores have excellent national coverage supporting the innovative recordable storybooks from Hallmark. It is this relationship which has delivered access to our stores on favourable terms and with excellent in-store support. newsXpress stores are well kitted out to make the most of the Hallmark advertising spend. This is why we have the storybooks in prime locations with the demo book out on show for customers to play with.
No other newsagency marketing group is leveraging this financially rewarding opportunity as newsXpress is this Christmas.