The placement of the innovative Hallmark recordable Storybook range in with magazines by the team at newsXpress Deception Bay is sheer genius.
What a great way to show off this innovative product from Hallmark to more customers!
Off location displays, placing a product outside of the usual space for its category, is a tactic newsXpress encourages for its members.
The placement by newsXpress Deception Bay in their magazine fixturing will get plenty of customers browsing the Hallmark storybooks and browsing leads to buying.