newsXpress yesterday launched a stationery offer which is exclusive to newsXpress locations. Designed to draw new traffic, the stationery offer represents a new approach to stationery marketing in the newsagency channel.
The creative marketing opportunity is backed by supplier deals enabling landing product in-store for competitive prices. The stationery offer is all about new traffic, trusted brand names and good margin.
This is another difference being delivered by newsXpress to its members and another strategy which separates us from buying groups.