newsXpress locations on the Gold Coast exclusively offer Absolute Formals, a 100 page practical A-Z guide to formals. Backed by local radio advertising promoting newsXpress, this magazine is an excellent example of local promotions newsXpress develops for its members to drive traffic and to drive sales. In addition to exclusivity for Absolute Formals, newsXpress has negotiated book margin for its members on this product – making it considerably more valuable than a magazine. This is another good example of the newsXpress difference.