The Bookseat is proving to be a Great Christmas Idea in newsXpress newsagencies. It is selling out! Some newsXpress members have ordered twice and three times the initial order. We are thrilled with this success, as are our members.
While not a natural gift to be found in a newsagency, we have found a way to leverage this for tremendous commercail advantage. An unusual gift to display, the Bookseat draws good attention from shoppers looking for a unique gift.
newsXpress is supporting the Bookseat with in-store marketing collateral in the form of double sided A2 posters.